J-Hope.Photo:Louis Vuitton
Louis Vuitton
BTS’ J-Hopejust brought his stellar talents to a new stage.
The South Korean performer, most known for his role in the K-Pop septet, starred in his first campaign with Louis Vuitton since becoming the label’s house ambassador in February — and he wasn’t shy about flaunting some of his dance moves.
The rapper-producer (whose birth name is Jung Hoseok) models the brand’s luxe Keepall bag, a silhouette first created in the 1930s and described as a versatile accessory “suited for weekends away as much as far-flung adventures” — and let’s add the studio too.
J-Hope.Louis Vuitton
The “Chicken Noodle Soup” artist, 29, is clad in menswear suits in the ad released Wednesday.
In one photo he strikes a pose in a tailored navy pantsuit made up of belted trousers and a tucked-in blazer decorated with a silver brooch. In another, he’s photographed mid-spin, but somehow still expertly showcases the black Keepall carrier.
A couple of snapshots show off his picturesque profile while spotlighting the bag in different colorways, including the monogrammed selections Louis Vuitton is most known for.
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Considering he, alongside his group members, have an established relationship with Louis Vuitton, J-Hope unsurprisingly slipped into his new fashion role well.
In July he dropped his debut studio albumJack in the Box,which marked his second full-length release as a solo artist since his 2018 mixtapeHope World.
Shortly after, he took his new tracks to the Lollapalooza in Chicago, a gig that made him thefirst South Korean artist to headlineat a major U.S. music festival.
He took the opportunity to try out a whole new style too. He hit the stage in a grunge-forward look (including ashaggy mullet cut) quite different from his usually poppy and colorful aesthetic.
Michael Hickey/Getty
In an interview withRolling Stoneprior to his performance, J-Hope opened up about what it’s been like going out on his own following BTS' announcement that they’re embarking on a “new chapter” in which they’ll release both group and solo projects.
“It’s actually a huge challenge for me as artist J-Hope. It’s a very important momentum to just to go forward,” he shared via a translator. “So I actually had to prepare really hard since it’s a very meaningful moment and an important part of my artistry. After this performance, maybe I’m going to feel a lot of things. I’m sure it’s going to help me as an artist to take the next step.”
source: people.com
